How to design a unique wedding with The Good Florist

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Whether you have €1000 or €20,000 to spend on decorations, it’s important to make the most of your budget and create something that’s meaningful to you as well as magical! 

Flowers have the power to transform the atmosphere of a space and really elevate the emotion of a day. Roberta from The Good Florist says, ‘The best weddings I’ve worked on are where couples think outside the box when it comes to wedding inspiration and collaborate with their suppliers to create something original as well as heartfelt’. A timeless wedding design is one that is based on design rather than trends – usually when you copy a trend, that ship has already sailed and is ageing.

For most of us, getting creative doesn’t come naturally and perhaps we haven’t picked up scissors and glue since we were about 7 years old! But this can be such a wonderful place to start, collecting images, textures and colours that you love and bringing them together, whether that’s digitally or in real life. Let this be fun and a slow process; start picking things up over a year out from your wedding and give yourself time to find fun in the process.

“Try to think about visuals outside of weddings, for example fashion, food, jewellery, crafts, gardening, travel and interiors. If you tend to look mostly at (other) weddings for inspiration, you are probably missing lots of beautiful colour, ideas and inspiration elsewhere”

Thinking outside the box doesn’t have to be expensive. Some of the best weddings we’ve seen have had minimal flowers and used them wisely. You can maximise your budget by opting for seasonal flowers, locally grown and used sparingly and recycled throughout the day. Check out the gallery below to see how to it can be done.

STEPS TO DESIGNING YOUR WEDDING

Start a moodboard – essentially a collection of things that you like and that are meaningful to you. Don’t worry if these don’t seem to come together, your supplier team can do this part.

1. Think about your venue – the colours, spaces, building and light there – the context is an important part of the wedding design.

2. Enlist your team – it may be that you have a local florist, a full design team or a wedding planner and designer on board, whomever it is, give them as much information as you can about what you do and don’t like. We advise booking suppliers that you truly connect, that listen and make you feel heard. These will be the people that have your best interests at heart and will create something unique to you, with passion.

3. If you’re looking for a florist to design a full moodboard for you and create a comprehensive wedding design, this will cost more than a florist that creates flowers to a specific brief ie. replicating a photo of a bouquet.

4. Take a risk – the ultimate challenge with wedding planning is letting go, but as Roberta perfectly articulates, ‘I know it takes confidence to go out on a limb and most clients don’t want to get too experimental with their wedding day, but allowing your suppliers to input and work creatively will make such a difference to your event.’

Your wedding is a once in a lifetime chance to express yourselves – get the right team, communicate and trust them and you will be blown away. 

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Here Roberta has used a range of flower types and colours to create something unique, delicate, beautifully blended and seasonal when the brief was ‘a white bouquet with foliage’.

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A simple image like this could be the basis of a whole wedding design.

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Italy’s iconic settings and interiors offer some of the best inspiration and often show how simple designs can work best.

If you’re just starting your planning journey check out our article How to use Pinterest to plan your wedding for bride-to-be Lauren’s top 10 pinning tips!  For some extra inspiration and mood-board ideas give us a follow on Pinterest


Written by Lucy White, Founder of La Lista & Wiskow & White, with over 5 years and 150 weddings worth of experience.

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